Lui, Lawrence (2023) Residential Satisfaction and Behavioural Intentions - A Study of Private Housing in Hong Kong. Doctoral thesis, University of Wales Trinity Saint David.
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2419 Lui Lawrence (2023) Residential Satisfaction.pdf - Accepted Version Available under License CC-BY-NC-ND Creative Commons Attribution Non-commercial No Derivatives. Download (7MB) | Preview |
Abstract
This study explores residential satisfaction and residents’ behavioural intentions towards developers in the private housing sector in Hong Kong. It investigates the underlying dimensions of resident satisfaction and their relative importance for behavioural intentions towards property developers. Behavioural intention towards developers refers to the subjective probability that a person will purchase a property from a developer. This study focuses on developing a reliable and valid instrument to measure the residential satisfaction of private housing residents in Hong Kong. A literature review reveals that residential satisfaction depends on people’s satisfaction with the housing units and neighbourhood in which they live. The most important dimensions are often related to housing quality/ characteristics, neighbourhood, environmental safety, transport and public facilities, view and landscape, and property management. They are identified as having a significant bearing on residents’ overall satisfaction. Private housing is a significant part of the housing market in Hong Kong, with a large proportion of the city's population living in private housing. Understanding the factors that influence residents' satisfaction with their private housing is crucial for improving the quality of life for a significant portion of the population. In addition, residential satisfaction has a significant impact on the behavioural intentions of residents towards property developers. It can influence the value of properties and the demand for them, making it an important consideration for property investors and homebuyers. A pilot study with 66 residents is conducted to assess the initial questionnaire items. The final instrument is revised based on the pilot study results and the advice of eight experts from the industry. The main study consists of 403 residents living in private housing in Hong Kong. The quantitative method was used in this study because it allows for the development of a standardised instrument that can be used to collect data from a large sample of participants. Factor analysis was performed to classify the underlying factor structure of residential satisfaction. Regression analysis was conducted to test the relationships between each set of dimensions and the overall residential satisfaction perceived by residents. The results of the main study show that residents’ overall satisfaction is driven largely by housing quality/characteristics and neighbourhood, followed by view and landscape, and property management, whereas behavioural intentions towards the developer are determined by housing quality/characteristics and property management, followed by transport and public facilities. This study is an empirical attempt to establish, analyse and evaluate the unique characteristics of the housing market in Hong Kong, specifically privately developed housing. It has important implications for stakeholders such as property developers, property management companies, home buyers, property investors, architects, and policymakers. The findings offer various ways to improve Hong Kong's housing market, including improving the quality and management of properties by developers and management companies, informing housing policies and regulations for policymakers, guiding homebuyers and property investors in their decision-making, and informing architects and designers to prioritise factors such as housing quality, neighbourhood, view and landscape, and property management to create more satisfying living spaces for residents. The study also recommends that further inquiries be made in specific areas, such as the residential satisfaction of the elderly and teenagers in Hong Kong. Keywords: Residential satisfaction, residential quality, consumer behaviour, service quality, customer satisfaction, behavioural intentions, private housing, housing problems, property prices, Hong Kong
| Item Type: | Thesis (Doctoral) |
|---|---|
| Uncontrolled Keywords: | Residential satisfaction, residential quality, consumer behaviour, service quality, customer satisfaction, behavioural intentions, private housing, housing problems, property prices, Hong Kong |
| Subjects: | H Social Sciences > HT Communities. Classes. Races |
| Divisions: | Theses and Dissertations > Doctoral Theses |
| Depositing User: | Lawrence Lui |
| Date Deposited: | 30 May 2023 08:41 |
| Last Modified: | 14 Aug 2024 08:58 |
| URI: | https://repository.uwtsd.ac.uk/id/eprint/2419 |
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