Gulyas, Gabor (2025) Business Development Plan; HungaTech Support LTD. Masters thesis, University of Wales Trinity Saint David.
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Abstract
HungaTech Support Ltd. is a UK-registered private limited company offering remote IT support services to small and medium-sized enterprises (SMEs) across the United Kingdom. The company operates through a hybrid nearshore model, combining UK-based client management with a skilled technical workforce in Hungary. This structure ensures cost efficiency, fast response, and strong legal compliance under GDPR and UK data protection laws (ICO, 2024). The mission of HungaTech is to provide affordable, reliable, and professional IT support that meets the digital demands of UK SMEs. Its services are divided into three levels—basic helpdesk, managed IT, and advanced security—allowing flexibility and scalability for different client needs. The business aims to secure five clients within six months and achieve £100,000 revenue in its first year. Market research shows high demand for affordable IT support as UK SMEs increasingly depend on digital tools but face high costs for local services (IBISWorld, 2025). HungaTech’s nearshore strategy positions it between expensive domestic providers and unreliable offshore options, offering both quality and affordability (Ashcroft, 2023). The company’s 24-month roadmap focuses on certification, scalability, and sustainability, including ISO 27001 and Cyber Essentials compliance. Its marketing strategy relies on LinkedIn outreach, CRM automation, and client referrals, supported by a £14,000 digital marketing budget. Financial forecasts project profitability by quarter five and long-term stability through recurring revenue. HungaTech’s model aligns with UK digital transformation goals, offering secure, sustainable, and legally sound IT solutions for growing SMEs.
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor |
| Divisions: | Theses and Dissertations > Masters Dissertations |
| Depositing User: | Victoria Hankinson |
| Date Deposited: | 08 Dec 2025 10:11 |
| Last Modified: | 08 Dec 2025 10:11 |
| URI: | https://repository.uwtsd.ac.uk/id/eprint/4037 |
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