Items where Division is "Institutes and Academies > Institute of Management and Health > Business, Finance and Management" and Year is 2016

Cockrill, Antje (2016) For their own good: class room observations on the social and academic integration of international and domestic students. In: Academy of Marketing Annual Conference & Doctoral Colloquium: Radical Marketing, 4-7 July 2016, Northumbria University, Newcastle, UK.

Cockrill, Antje and Parsonage, Isobel (2016) Shocking people into action – does it still work? An empirical analysis of emotional appeals in charity advertising. Journal of Advertising Research, 56 (4). pp. 401-413. ISSN 0021-8499

Ziemba, Ewa and Eisenbardt, Monika and Mullins, Roisin (2016) Information and communication technologies for supporting prosumers knowledge sharing –evidence from Poland and the United Kingdom. In: Federated Conference on Computer Science and Information Systems, 11-14 September, 2016, Gdansk, Poland.

Ziemba, Ewa and Mullins, Roisin (2016) Identifying more about customers: the phenomenon of the switch to the knowledge exchange. The Online Journal of Applied Knowledge Management, 4 (1). pp. 165-179. ISSN 2325-4688